New logo for church publisher heralds the new year

January 19, 2018

New logo for church publisher heralds the new year

HARRISONBURG, Va. — Herald Press rolled out a new logo and look in early 2018 to match increased efforts to expand its audience both within and outside the Mennonite church.

The gray, yellow, and white design includes a stylized horn in the logo with a short banner threading through the letter H enclosed in a circle. The horn also appears in the word Herald when Herald Press is spelled out, also in gray and yellow.

“We have worked hard in the last several years to build recognition of the Herald Press brand,” said publisher Amy Gingerich. “As our name becomes recognized in the larger book marketplace, our authors become known for prophetic contributions on cultural topics including peacemaking, identity, or immigration, as well as on Amish and Mennonite thought and life. The new logo lets both authors and customers identify visually that Herald Press books offer a vital impact.”

Magnetry Design, a website design company, was contracted to “create a new store website for Herald Press and design a new logo,” explained Joe Questel, who worked with Magnetry on the new logo and website design. Questel is marketing and sales director for Herald Press and its parent organization, MennoMedia, and says the new Herald Press website is expected to launch later this year.

1940s spine treatment: name only

Herald Press has been publisher for the Mennonite church since 1908 and the name has been used as a brand name for the trade book division since the 1940s. Herald Press first began using a dove logo and the initials HP on the spines of books and elsewhere in 1964 (before that, books were only imprinted with the name Herald Press). In 1997, a logo that consisted only of a stylized dove came into use, and was swapped out in 2004 to incorporate the new Mennonite Church USA and Mennonite Church Canada dove logo.

Varied logos through the years, with new logo far right.

 

 

 

 

 

 

MennoMedia is an agency of Mennonite Church USA and Mennonite Church Canada, and seeks to engage and shape church and society with resources for living Christian faith from an Anabaptist perspective. The head office relocated in late 2017 to downtown Harrisonburg at 100 South Mason Street, with the customer service department remaining in Newton, Kansas, at 800-245-7894.

For more information, contact LeAnn Hamby at 540 908 3941 or LeAnnH@mennomedia.org.

 

MennoMedia appoints new executive director and publisher

MennoMedia appoints new executive director and publisher

Amy Gingerich, new executive director and publisher for MennoMedia and book imprint Herald Press

HARRISONBURG, Va.—The MennoMedia Board has named Amy Gingerich as the new executive director and publisher at MennoMedia and its book imprint Herald Press, effective early 2018.

Gingerich has served as editor at Herald Press books and editorial director at MennoMedia since 2009. Under her leadership Herald Press has targeted its book publishing in two veins: one that helps describe Amish and Mennonites to tourist markets and one that helps Christians unpack implicit Anabaptist values such as community and discipleship. Recent bestselling Herald Press titles she has acquired include the Mennonite Girls Can Cook series, Anabaptist Essentials: Ten Signs of a Unique Christian Faith, Trouble I’ve Seen: Changing the Way the Church Views Racism and Very Married: Field Notes on Love and Fidelity. Her work also involves oversight of Sunday school curricula, periodicals, and the forthcoming Mennonite hymnal to be released in 2020.

“We are convinced that Amy’s experience and track record with MennoMedia and Herald Press during the past decade are the best preparation for the agency’s needs for its next chapter,” said Lee Schmucker, MennoMedia Board Chair. “We were looking for someone who has a track record in creating Christian formation resources and publishing religious books as well as someone who understood Anabaptism and its potential markets.”

“I am honored to be asked to lead MennoMedia into the future. This is a challenging time for publishers but an equally exciting time as we hone our messages and create fresh content,” Gingerich added.

Gingerich’s appointment has already been approved by the boards of Mennonite Church USA and Mennonite Church Canada.

Prior to her work as editorial director, Gingerich was managing editor of the Gather ’Round Sunday school curriculum co-published by Mennonite Publishing Network and Brethren Press. She also worked as a newspaper reporter and editor in California for five years.

Gingerich lives in Hudson, Ohio, with her husband Ryan Claassen and their two children. She attends Friendship Mennonite Church in Bedford Heights, Ohio. She will continue to work primarily from Ohio.

MennoMedia is an agency of Mennonite Church USA and Mennonite Church Canada, publishing church and Sunday school curricula, hymnals, periodicals, religious trade books under the Herald Press imprint, and the Third Way website.

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Lee Schmucker
MennoMedia Board Chair
lee@schmuckertraining.com
316-258-4441

Melodie Davis
News manager
MennoMedia
melodied@mennomedia.org
540-574-4874

 

 

Resonate now one year into its work

News Release: September 19, 2017

Resonate now one year into its work
Various products in the collection come into focus

HARRISONBURG, VIRGINIA—Members of the Mennonite Worship and Song Committee are now one year into their work toward a new hymnal.

At a recent meeting at Camp Friedenswald in Cassopolis, Michigan, the committee processed more than 220 songs and reflected on the past year of learning and working together.

“In the last year we established productive committee and subcommittee structures, and all those subcommittees have developed a clear sense of purpose,” said Bradley Kauffman, general editor.

“We did some important calibrating of our process at this most recent meeting, successfully testing models to evaluate contemporary worship music, global songs, new texts, and harmonizations—as well as discussing many songs from our existing collections.”

The 13-member volunteer committee, working under the name Resonate Team, is discerning content for the 2020 release of a suite of new worship and music materials to be published by MennoMedia in cooperation with Mennonite Church Canada and Mennonite Church USA.

“Being in a camp setting offered an immersive retreat space allowing our committee to share deeply together in work, in worship, and in song,” Kauffman added.

Amy Gingerich, editorial director at MennoMedia, brought a report about the various products that will be included in the new worship and song collection.

  • Pew edition: The new pew edition hymnal is projected to be about 30 percent larger than the current Hymnal: A Worship Book. In addition to music, great care is being given to worship resources for the future church and this volume will contain more resources than previous collections.
  • Projection edition: The same content that is in the pew edition will also be available to congregations in the form of a projection edition. Right now MennoMedia plans to have PDF and PowerPoint versions of the songs available in the projection edition, recognizing that technology needs continue to evolve and therefore other platforms may be found to be preferable by 2020.
  • Worship resources leader edition: A separate volume of expanded worship resources is being planned for pastors and worship leaders.
  • Accompaniment edition: The committee is pursuing various options for a keyboard accompaniment edition, and expects to offer increased musical accompaniments.
  • App edition: MennoMedia will contract to produce an app edition offering access to several products surrounding the worship and song collection. While the app itself will be free, customers must purchase the hymnal, the worship resources edition, or the accompaniment edition within the app to enjoy the content.

“We are excited about all these products, and the potential that each has to energize and enliven worship,” Gingerich said. MennoMedia will release final pricing and product details sometime in 2019.

Enjoy and share a video from the group’s recent committee work together. 

For more information or to schedule an interview, contact LeAnn Hamby at (540) 908-3941 or email LeAnnH@mennomedia.org.